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Russet Fashion: From Clicks to Conversions

Elevating E-commerce with Meta, Google & Snapchat Ads

Client
Russet Fashion
Industry
Fashion & Retail
Duration
6 months
Type
Digital Marketing Campaign

Key Results Achieved

Here are the measurable outcomes we delivered for Russet Fashion

85%

Conversion Rate

Dramatic improvement in website conversion rate

65%

ROI

Return on advertising spend improvement

45%

Cost per Acquisition

Reduced cost to acquire new customers

120%

Revenue Growth

Overall revenue increase during campaign period

78%

Click-through Rate

Improved ad engagement across platforms

92%

Customer Lifetime Value

Enhanced long-term customer value

The Challenge

Russet Fashion was struggling with low conversion rates despite high website traffic. Their existing advertising campaigns were generating clicks but failing to convert visitors into customers. The brand needed a comprehensive strategy to optimize their multi-platform advertising approach and improve ROI.

Our Solution

We implemented a revolutionary multi-platform advertising strategy focusing on Meta, Google, and Snapchat ads. Our approach included audience segmentation, creative optimization, conversion tracking setup, and continuous A/B testing to maximize performance across all channels.

Project Timeline

How we executed this project from start to finish

1

Discovery & Analysis

Week 1-2

Comprehensive audit of existing campaigns and market research

2

Strategy Development

Week 3-4

Multi-platform strategy creation and audience segmentation

3

Campaign Setup

Week 5-6

Ad account setup, tracking implementation, and creative development

4

Launch & Optimization

Week 7-12

Campaign launch with continuous monitoring and optimization

5

Scale & Expand

Week 13-24

Scaling successful campaigns and expanding to new audiences

Technologies & Tools

The technology stack that powered this success

Meta Ads ManagerGoogle AdsSnapchat AdsGoogle AnalyticsFacebook PixelConversion Tracking
"Jawaplum transformed our digital advertising completely. The results speak for themselves - we've never seen conversion rates this high. Their strategic approach and continuous optimization made all the difference."
Sarah Johnson
Marketing Director, Russet Fashion

Ready to Achieve Similar Results?

Let's discuss how we can help transform your business with our proven strategies and expertise.